Name: Cactus TV (channel 4)
Field: Television Network (comedy) – 24-hour channel
Colours: vibrant colours – steer away from purple
Demographic: adults and children
Notes: playful, vibrant, fun, versatile (standard logo for adults, playful logo for children), simplistic, unique enough, characterised (will be animated)
Similar: Comedy Channel
Usage: watermark on TV shows, network vehicles, vehicles, staff clothing, business cards, sports sponsorships, website
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